Privacy Notice
Last updated: October 2026
Overview
Hale & Wise LLC, a California limited liability company that operates Decision Surface Group ("DSG," "we," "us," or "our"), respects your privacy and is committed to protecting the personal information you share with us. This Privacy Notice explains how we collect, use, and safeguard your information when you visit our website at www.decisionsurface.com, contact us, or register for one of our events.
Information We Collect
We collect information you voluntarily provide to us. When you contact us, this is your name, email address, organization, role, and your message. When you register for an event or buy a ticket, it is the registration and billing details you enter at checkout. We do not collect sensitive personal information such as health records or government-issued identifiers through this website, and we do not receive or store your full payment card number.
We may also collect standard technical information automatically, including your IP address, browser type, device information, and pages visited. This information is recorded in standard web server logs by our hosting provider.
How We Use Your Information
We use the information we collect to respond to your inquiries; to deliver events you register for, including receipts, venue and joining details, and follow-up materials; to provide requested resources such as white papers; to improve our website and services; and to communicate with you about our services and publications. You can ask us to stop sending you marketing emails at any time. We will not sell, rent, or share your personal information with third parties for their marketing purposes.
Contact Form
Depending on how the contact form is set up, sending it either opens a pre-filled message in your own email app, in which case nothing reaches us until you send that email, or submits your details directly to our customer management provider, Outseta.
Event Registration and Payments
We use Outseta to manage event registrations, customer records, and billing. Outseta processes card payments through Stripe. The details you enter when you register are collected and stored by Outseta on our behalf.
Cookies and Similar Technologies
This website does not use advertising or analytics cookies. If you register for an event or sign in through Outseta, Outseta may store cookies or similar data in your browser to keep your session working. You may configure your browser to refuse cookies, though registration may not work as intended without them.
Third-Party Services
We use the following third-party services, which process data in accordance with their own privacy policies:
- Vercel, which hosts this website and keeps its server logs.
- Google Fonts, which supplies the typefaces on this website. When a page loads, your browser requests the fonts from Google's servers, which receive your IP address and browser information.
- Outseta and Stripe, for event registration, customer records, and payments.
- Our email provider, for messages you send us and our replies.
We select providers who maintain appropriate data protection standards.
Data Retention
We retain personal information only for as long as necessary to fulfill the purposes described in this notice, or as required by law. Registration and billing records are kept for as long as we need them for accounting and tax purposes. You may request deletion of your personal information at any time by contacting us.
Your Rights
Depending on your jurisdiction, you may have rights regarding your personal information, including the right to access, correct, delete, or port your data. To exercise these rights, please contact us at neil@decisionsurface.com.
Children's Privacy
Our website is not directed at individuals under the age of 16, and we do not knowingly collect personal information from children.
Changes to This Notice
We may update this Privacy Notice from time to time. Changes will be posted on this page with an updated effective date.
Contact
If you have questions about this Privacy Notice, please contact us at neil@decisionsurface.com.
Hale & Wise LLC, operating as Decision Surface Group
Los Angeles, California